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Rex Houlihan

Rex is the President & CEO of NorthStar. He graduated with an Economics Degree from Marquette University. Rex has been in the event industry for 25 years and loves making the whole event marketing process easier for his clients. Is his free time Rex seeks adventure. To date he has bicycled the east coast of Australia from Sydney to Cairns, landed in a tree after jumping out of an airplane, and is an avid pie maker- thanks to his Mom.

Recent Posts

3 Reasons To Break Up with FedEx and UPS for Your Trade Show Shipping

BY: Rex Houlihan     Jun 3, 2019 6:29:34 AM

As a logistics provider for tradeshows and events we occasionally use FedEx or UPS to transport small items both domestically and internationally.  They do a fine job under the right circumstances. 

However, there are times in the tradeshow process when it is advantageous to “break up” with them and go with a group of people who know the tradeshow shipping world like the back of their hand.

Here are three reasons why you should consider breaking up with FedEx or UPS and pursue a relationship with a Tradeshow Shipping Agency for your next event: 


Topics: Tradeshow Shipping

Ultimate 2019 Trade Show and Event Planning Checklist

BY: Rex Houlihan     May 22, 2019 3:31:28 PM

Ever wish you had a tool to help you stay organized before and during your tradeshows? A tool, maybe, that would remind you of the things you need to know, bring, and do to make your event a success? Well, remember to buy a lottery ticket on your way home, because today’s your lucky day! 


What the Heck Does MHA Stand for?! (Helpful Tips on Understanding Tradeshow Shipping Jargon)

BY: Rex Houlihan     Nov 5, 2015 10:30:00 AM

Having played in the events industry for over 25 years, I tend to get a little too loose with the industry terms and jargon at times. “Please keep the MHA, housebill, and CI together and attach them to the MAWB so the shipment can make it to YYZ by next week.”

My not-so-keen self-awareness kicks in when I see eyes rolling, knees buckling, and heads swaying side to side in sheer confusion, boredom, or both!

We all want to be knowledgeable and belong at some level. Using industry terms allows us to feel that connection to our fellow events professionals. I get you and your dim weight; I belong!

Many of our customer contacts are new to the events industry and have received little to no training. Loads are just struggling with learning the basics of professional employment. As an events professional there...


Topics: Tradeshow Shipping, Event Shipping

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