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NorthStar Express & Coast to Coast 4 ALS

Turning Business Connections Into Hope for ALS

At NorthStar, giving back is part of how we do business. Through Coast to Coast 4 ALS, we are proud to support ALS research, patient care, and awareness by combining our nationwide reach with meaningful action.

Coast to Coast 4 ALS logo

Coast to Coast 4 ALS is centered around a coast-to-coast charity bike ride supporting ALS organizations — and fueled by our partners, clients, and community.

Why Coast to Coast 4 ALS Matters

ALS impacts thousands of individuals and families each year. Funding research, supporting patients, and increasing awareness are critical to advancing care and finding a cure.

Through Coast2Coast4ALS, every referral, donation, and conversation helps:

  • Fund ALS research initiatives

  • Support patient and family care programs

  • Expand national awareness through our coast-to-coast ride

Together, we can turn everyday business connections into meaningful impact.

Three cyclists in red, white, and blue “Coast to Coast” jerseys ride uphill on a mountain road, smiling toward the camera with snow-capped peaks in the background.
Rider Spotlight Rex Houlihan

Our Commitment

Coast to Coast 4 ALS was created by NorthStar’s CEO, Rex Houlihan, as a long-term commitment to supporting the ALS community.

Rex has fully dedicated himself to this mission — including personally riding his bike across the country — as a symbol of endurance, perseverance, and solidarity with those affected by ALS. While the ride represents a personal challenge, the mission is much bigger than one individual.

It’s about the collective effort of a company, its partners, and a community coming together for a cause that truly matters.

How You Can Get Involved

There are two powerful ways to support Coast to Coast 4 ALS:

1. Refer a Client & Support ALS

Through our Client Referral Giving Program, NorthStar donates $250 to ALS charities for every referral that becomes a client and begins shipping with us.

Your referral:

  • Helps grow our business

  • Directly funds ALS research and support

  • Honors the referred company with a charitable contribution in their name

2. Donate Directly to Coast to Coast 4 ALS

Donations go directly toward ALS organizations supporting research, patient care, and family services connected to Coast to Coast 4 ALS.

Every donation — large or small — helps move the mission forward.

Follow the Ride & the Impact

Stay connected, track progress, and help spread awareness:

Coast to Coast 4 ALS

Coast to Coast 4 ALS

@coast2coast4als

Together, We Can Make the Journey Count

Coast to Coast 4 ALS is more than a ride. It’s a commitment to action, partnership, and purpose.

Whether you refer a client, make a donation, or help share the mission, you’re helping push this effort — and ALS research and care— forward.

Client Referral Program

Refer Clients. Fuel the Ride for ALS.

For every referral that becomes a client, NorthStar Express will donate $250 to ALS research through the Coast to Coast 4 ALS fundraiser. Help us grow our business and make a difference in the fight against ALS.

How It Works

  1. Submit your Referral

  2. We Reach Out

  3. They Become a Client

  4. We Donate $250 to ALS Cure & Care

To submit your referral, please fill out the form below.